Social Media Manager

We are looking for a creative and strategic Social Media Manager to oversee our online presence across various platforms. The ideal candidate will be responsible for developing engaging content, increasing brand awareness, and driving audience engagement. They should be up to date with the latest social media trends and analytics tools to optimize performance and maximize reach.

Responsibilities:

• Develop and execute a comprehensive social media strategy across platforms such as Instagram, Facebook, LinkedIn, TikTok, and Twitter.
• Create and schedule engaging content, including graphics, videos, and written posts.
• Monitor audience engagement, respond to comments, and foster community interactions.
• Collaborate with the marketing and creative teams to align content with brand messaging.
• Track and analyze social media performance using analytics tools and adjust strategies accordingly.
• Stay updated on industry trends, competitor activities, and emerging social media technologies.
• Manage paid social media campaigns and budget allocation for advertisements.
• Identify influencers and potential brand ambassadors for collaborations.

Requirements:

• Proven experience as a Social Media Manager or in a similar digital marketing role.
• Strong understanding of social media platforms, algorithms, and best practices.
• Proficiency in content creation tools like Canva, Adobe Suite, or similar platforms.
• Excellent copywriting and communication skills.
• Ability to analyze data and generate performance reports.
• Creative mindset with strong attention to detail.
• Experience with social media advertising and campaign management.
• Ability to work independently and collaboratively within a team.