Senior Manager - Pricing And Promotion

The Senior Manager - Pricing & Promotion plays a crucial role in driving revenue and profitability for the company by leading pricing strategies and promotional activities. Responsibilities include analyzing market trends, competitors' pricing strategies, and consumer behavior to develop pricing plans that maximize profitability. This role involves collaborating with various teams such as marketing, sales, and finance to design and execute promotional campaigns that drive customer acquisition and retention. The Senior Manager is also responsible for monitoring pricing performance, identifying opportunities for improvement, and making data-driven recommendations to enhance overall pricing and promotional effectiveness. Additionally, this role involves staying updated on industry trends and implementing best practices to ensure the company remains competitive in the market. The ideal candidate should have a strong analytical mindset, strategic thinking skills, and excellent communication abilities to effectively lead pricing and promotion initiatives within the organization.

Responsibilities

• Develop and implement pricing strategies to optimize revenue and profit margins.
• Analyze market trends and competitor pricing to make informed pricing decisions.
• Lead cross-functional teams to execute promotional campaigns and programs.
• Monitor and evaluate the effectiveness of pricing and promotion strategies.
• Collaborate with sales and marketing teams to align pricing and promotion efforts with overall business goals.
• Utilize pricing tools and systems to track pricing performance and make data-driven decisions.
• Conduct pricing research and analysis to identify opportunities for pricing improvement.
• Manage pricing and promotion budgets to ensure cost-effectiveness and ROI.
• Provide guidance and support to the team on pricing and promotion best practices.
• Stay updated on industry trends and best practices in pricing and promotion strategies.