Senior CRM and Retention Manager( E-COMMERCE)

As a Senior CRM & Retention Manager in the e-commerce industry, you will be responsible for developing and implementing strategies to enhance customer loyalty and retention. You will analyze customer data, identify opportunities for personalization, and create targeted campaigns to drive customer engagement. This role requires strong analytical skills, marketing expertise, and a deep understanding of customer relationship management.

Responsibilities

• Develop and implement CRM strategies to drive customer loyalty and retention.
• Analyze customer data to identify customer behavior patterns and preferences.
• Create targeted campaigns and personalized communications to increase customer engagement.
• Collaborate with cross-functional teams to ensure timely execution of marketing initiatives.
• Monitor and measure the effectiveness of CRM campaigns and initiatives.
• Conduct A/B testing to optimize campaign performance.
• Provide insights and recommendations based on data analysis to improve customer experience.
• Stay up-to-date with industry trends and best practices in CRM and e-commerce.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in CRM and customer retention in the e-commerce industry.
• Strong analytical skills, with the ability to derive insights from data.
• Proficiency in CRM software and marketing automation tools.
• Excellent communication and interpersonal skills.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in CRM and customer retention in the e-commerce industry.
• Strong analytical skills, with the ability to derive insights from data.
• Proficiency in CRM software and marketing automation tools.
• Excellent communication and interpersonal skills.