Regional Marketing Expert

The Regional Marketing Expert is responsible for developing and implementing marketing strategies tailored to specific regional markets. This role involves market research, brand positioning, campaign execution, and collaboration with sales teams to drive customer engagement and revenue growth. The ideal candidate should have deep knowledge of regional market trends, consumer behavior, and digital marketing strategies.

Responsibilities:

• develop and execute marketing strategies that align with regional business goals

• conduct market research to identify opportunities, trends, and customer insights

• collaborate with sales teams to create targeted marketing campaigns

• manage digital marketing initiatives, including social media, SEO, and paid advertising

• oversee content creation for various marketing channels, ensuring cultural relevance

• track and analyze marketing campaign performance and adjust strategies as needed

• establish and maintain relationships with media partners, influencers, and agencies

• coordinate regional events, trade shows, and promotional activities

• ensure brand consistency across all marketing materials and communications

• monitor competitors' activities and recommend adjustments to stay ahead in the market

Requirements:

• bachelor’s degree in marketing, business, or a related field

• minimum of 5 years of experience in regional marketing or a similar role

• strong understanding of market trends and consumer behavior in the region

• proficiency in digital marketing, analytics, and CRM tools

• excellent communication and project management skills

• ability to work independently and adapt to fast-paced environments

• fluency in English; additional language skills relevant to the region are a plus