Marketing Executive

The Marketing Executive plays a key role in developing and implementing marketing strategies to promote a company’s products or services. This role involves executing campaigns, conducting market research, managing social media and digital content, and coordinating with cross-functional teams to boost brand awareness and drive sales.

Key Responsibilities:

• Assist in the development and execution of marketing campaigns across various channels.

• Conduct market research and analyze trends to identify new opportunities.

• Manage the company’s social media accounts and create engaging content.

• Coordinate with external agencies and vendors for campaign support and materials.

• Monitor campaign performance and prepare reports on key metrics.

• Support in organizing promotional events, trade shows, and product launches.

• Maintain and update the marketing database, CRM, and campaign tracking tools.

Requirements:

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• 2+ years of experience in a marketing role.

• Strong understanding of digital marketing, SEO/SEM, and content creation.

• Excellent communication and copywriting skills.

• Proficiency in marketing software (e.g., Google Analytics, email marketing tools, Canva/Adobe Suite).

• Ability to multitask and work in a fast-paced environment.