Marketing Executive - Healthcare

We are hiring a Marketing Executive specialized in Healthcare to lead campaigns that promote our medical services and products. You will develop marketing strategies, manage advertising efforts, and engage with healthcare professionals and patients. The ideal candidate should have a strong grasp of healthcare marketing regulations, patient-centric messaging, and brand management. Creativity, strategic planning, and strong communication are key to success in this role.

Responsibilities:

• Plan and execute healthcare marketing campaigns across multiple channels.

• Develop content and promotional materials targeting patients and healthcare providers.

• Collaborate with the sales and clinical teams for brand alignment.

• Manage digital marketing, social media, and SEO strategies.

• Organize events, conferences, and health fairs.

• Monitor campaign performance and prepare regular reports.

• Ensure marketing compliance with healthcare laws and regulations.

• Build partnerships with clinics, hospitals, and medical practitioners.

• Conduct market research to identify trends and opportunities.

• Manage marketing budgets and vendor relationships.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related healthcare field.

• 2–4 years of marketing experience, preferably in healthcare.

• Understanding of healthcare advertising regulations and patient communication.

• Proficiency in digital marketing tools and CRM platforms.

• Excellent writing, editing, and presentation skills.

• Strong organizational and project management skills.

• Ability to analyze campaign data and market trends.