Marketing And Communication Executive

As a Marketing & Communication Executive, you will play a vital role in developing and delivering strategic marketing and communication initiatives to promote our brand and engage our target audience. You will be responsible for creating compelling content for various channels including social media, website, emails, and print materials. Conducting market research to identify trends and opportunities, collaborating with internal teams to develop marketing campaigns, analyzing campaign performance metrics, and optimizing strategies based on data insights will be key aspects of this role. Excellent communication skills, creativity, strategic thinking, and the ability to work in a fast-paced environment are essential. A Bachelor’s degree in Marketing, Communications, or related field, along with proven experience in marketing and communication roles, is required.

Responsibilities

• Develop and implement marketing strategies to promote products or services.
• Create engaging content for various marketing channels including social media, blog posts, and email campaigns.
• Coordinate with the design team to create visual assets such as graphics, videos, and infographics.
• Analyze market trends and competitor activities to identify opportunities for growth.
• Manage and update company website content to ensure it is current and user-friendly.
• Monitor and report on the performance of marketing campaigns, including tracking key metrics and ROI.
• Collaborate with sales teams to develop sales collateral and presentations.
• Organize and oversee events and promotional activities to enhance brand awareness.
• Maintain relationships with media outlets and handle public relations efforts.
• Stay up-to-date on industry best practices and innovations in marketing and communication strategies.

• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• 2+ years of experience in marketing, communications, public relations, or a related field.
• Strong written and verbal communication skills.
• Proficiency in digital marketing tools and platforms.
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.