Head of International Marketing

We are looking for a visionary Head of International Marketing to lead global marketing strategies and brand expansion efforts from the UAE. This role involves developing targeted campaigns across regions, driving customer acquisition, and positioning the brand in international markets.

Responsibilities

• Develop and execute global marketing strategies in alignment with business goals.

• Oversee regional marketing campaigns, brand positioning, and communications.

• Lead market research to understand global trends, customer insights, and competition.

• Manage and coordinate with international marketing teams and agencies.

• Drive digital marketing, content, and performance marketing initiatives across countries.

• Ensure consistent brand messaging across all channels and markets.

• Allocate and manage international marketing budgets effectively.

• Monitor KPIs and campaign performance; optimize strategies accordingly.

• Support product launches and trade shows in key global markets.

• Collaborate with sales, product, and leadership teams to align on goals.

Requirements

• Bachelor’s or Master’s degree in Marketing, Business, or related field.

• Minimum 8–10 years of marketing experience, with at least 3 in a leadership role.

• Proven success in international or multi-market marketing strategy.

• Strong understanding of digital marketing, brand management, and analytics.

• Exceptional leadership, project management, and communication skills.

• Experience working across diverse cultures and regulatory environments.

• Willingness to travel internationally as needed.