Digital Marketing Executive

We are seeking a creative and results-driven Digital Marketing Executive to develop, implement, and manage online marketing campaigns. The ideal candidate will be responsible for increasing brand awareness, driving website traffic, and generating leads through various digital channels.

Responsibilities:

• Develop and execute digital marketing strategies across SEO, SEM, email marketing, and social media.
• Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn, etc.).
• Create engaging content for social media, blogs, email newsletters, and website updates.
• Monitor website analytics and performance metrics to improve campaign effectiveness.
• Conduct market research and competitor analysis to identify growth opportunities.
• Collaborate with design and content teams to enhance user engagement.
• Manage and grow social media accounts, ensuring consistent brand messaging.
• Track and report on digital marketing performance and ROI.

Requirements:

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• Proven experience in digital marketing, social media management, and paid advertising.
• Strong knowledge of SEO, Google Analytics, and PPC campaign management.
• Experience with marketing automation tools and CRM software is a plus.
• Excellent written and verbal communication skills.
• Creative thinking with the ability to analyze and interpret marketing data.