Specialist - Website And Social Media Content Management

Join our dynamic marketing team as a Specialist in Website and Social Media Content Management. In this role, you will be responsible for creating engaging and compelling content for our website and social media platforms to enhance our online presence and drive audience engagement. You will work closely with the marketing team to develop content strategies, manage editorial calendars, and implement SEO best practices to optimize visibility and reach. The ideal candidate will have a strong background in digital marketing, excellent writing and editing skills, and a creative mindset to produce innovative content. If you are passionate about storytelling and enjoy staying up-to-date with the latest digital trends, we want to hear from you! Apply now to be a part of our team and help shape our brand's online identity.

Responsibilities

• Oversee the development and implementation of website and social media content strategies to drive engagement and traffic.
• Create, manage, and publish high-quality, engaging content across various digital platforms, ensuring brand consistency.
• Monitor and analyze website and social media performance metrics to optimize content and improve user experience.
• Stay current with industry trends and best practices in digital content management, including SEO principles and social media algorithms.
• Collaborate with cross-functional teams to develop integrated marketing campaigns and initiatives.
• Manage social media accounts, including scheduling posts, responding to comments, and engaging with followers.
• Coordinate with internal stakeholders and external agencies as needed to ensure timely and accurate content updates.
• Implement and maintain content calendars, ensuring timely delivery of content across all platforms.
• Conduct regular audits of website and social media content to identify opportunities for improvement and optimization.
• Provide reports and analysis on content performance, making recommendations for enhancements and adjustments as needed.

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or related field.
• Proven experience in website and social media content management, preferably in a corporate setting.
• Strong understanding of SEO, analytics tools, and digital marketing strategies.
• Excellent written and verbal communication skills.
• Ability to multitask, work under pressure, and meet tight deadlines.