Social Media Specialist

We are seeking a dynamic and creative Social Media Specialist to join our team. The ideal candidate will be responsible for developing and implementing social media strategies to increase brand awareness, engage with followers, and drive traffic to our website. The Social Media Specialist will create and curate engaging content for various social media platforms, monitor social media trends, and analyze performance metrics to optimize campaigns. Strong communication skills, a deep understanding of social media platforms, and a passion for staying up-to-date with the latest digital trends are essential for this role. The successful candidate will also collaborate with marketing and content teams to align social media efforts with overall marketing goals. If you are a social media savvy individual with a creative flair and a strategic mindset, we want to hear from you!

Responsibilities

• Develop and implement social media strategies to increase brand awareness and engagement.
• Create and curate engaging content for various social media platforms.
• Monitor social media analytics to track success and optimize strategy.
• Manage social media accounts and respond to comments and messages in a timely manner.
• Stay up-to-date with the latest social media trends and best practices.
• Collaborate with other teams to ensure social media campaigns align with overall marketing goals.
• Run social media advertising campaigns to reach target audiences.
• Identify and engage with influencers to promote brand awareness.
• Utilize social media scheduling tools to plan and publish content efficiently.
• Measure and report on the performance of social media campaigns.

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Specialist or similar role.
• In-depth knowledge of social media platforms, algorithms, and best practices.
• Strong writing and communication skills.
• Proficiency in using social media management tools and analytics platforms.

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Specialist or similar role.
• In-depth knowledge of social media platforms, algorithms, and best practices.
• Strong writing and communication skills.
• Proficiency in using social media management tools and analytics platforms.