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Job Description

The Senior Integrated Media Planning Manager is responsible for developing and executing comprehensive media strategies across various channels, including television, digital, print, and social media. They will work closely with cross-functional teams to understand business goals and target audience, and develop media plans that effectively reach and engage customers. The Senior Integrated Media Planning Manager will also analyze media performance, optimize campaigns, and provide recommendations to enhance media effectiveness.


Responsibilities

  • Develop and execute integrated media strategies aligned with business goals.
  • Collaborate with internal stakeholders to understand target audience and messaging objectives.
  • Identify key media channels and negotiate media rates and placements.
  • Create comprehensive media plans that effectively reach the target audience.
  • Monitor media performance and optimize campaigns for maximum impact.
  • Stay updated with industry trends, emerging platforms, and innovative media solutions.
  • Analyze market research and customer data to identify media opportunities.
  • Provide recommendations to enhance media effectiveness and ROI.
  • Bachelor's degree in marketing, advertising, or a related field.
  • Proven experience in media planning and buying.
  • In-depth knowledge of various media channels and their effectiveness.
  • Strong analytical and problem-solving skills.
  • Excellent negotiation and communication skills.

  • Bachelor's degree in marketing, advertising, or a related field.
  • Proven experience in media planning and buying.
  • In-depth knowledge of various media channels and their effectiveness.
  • Strong analytical and problem-solving skills.
  • Excellent negotiation and communication skills.

Job Details

Role Function: N/A Work Type: Full-Time
Role Level: Mid-Level Country: United Arab Emirates
City: Abu Dhabi Number of Vacancies: 1
Job Category: Media & Publishing Company Website: https://www.talentmate.com/
Skills & Expertise

What We Offer

  • Health Insurance
  • Visa
  • Paid Annual Leaves
  • Maternity and Paternity Leaves

About the Company

Searching, interviewing and hiring are all part of the professional life. The TALENTMATE Portal idea is to fill and help professionals doing one of them by bringing together the requisites under One Roof. Whether you're hunting for your Next Job Opportunity or Looking for Potential Employers, we're here to lend you a Helping Hand.

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