Digital Media Marketing Executive

As a Digital Media Marketing Executive, you will be responsible for planning, implementing, and optimizing digital marketing campaigns across multiple platforms. Your role includes developing digital strategies, managing social media accounts, analyzing campaign performance, and creating engaging content. You should have a solid understanding of digital marketing tools, excellent analytical skills, and a creative mindset. Additionally, staying up-to-date with industry trends and monitoring competitors' activities are important aspects of this role.

Responsibilities

• Develop and implement digital marketing strategies to generate leads and drive online traffic.
• Manage social media platforms and create engaging content to increase brand awareness and customer engagement.
• Monitor and analyze campaign performance using digital marketing tools and platforms.
• Conduct market research to identify target audiences and find opportunities for growth.
• Collaborate with the marketing team to create and optimize marketing materials, such as banners, ads, and landing pages.
• Stay up-to-date with industry trends and best practices in digital marketing.
• Write and optimize content for websites and social media platforms to improve organic reach and SEO ranking.
• Monitor competitors' activities and adjust digital marketing strategies accordingly.

• Bachelor's degree in Marketing, Communication, or a related field.
• Proven experience in digital marketing, preferably in a similar role.
• Proficiency in digital marketing tools and platforms, such as Google Analytics, Facebook Ads Manager, and SEO tools.
• Excellent analytical and problem-solving skills.
• Strong written and verbal communication abilities.